Eurochild: Eurochild releases ‘Level Up’ animated video to demand a better present and future for children in Europe
Eurochild, a Europe-wide child rights network with 190 members, invites you to meet Max and Laura, two children whose realities are shared by countless others across Europe. Inspired by a video game, Max tells his story where poverty triggers a host of other injustices.
Poverty affects one out of every four children in the European Union. When parents aren’t supported, children bear the consequences. In the worst cases poverty and discrimination lead to children being separated from their families. In Europe today, one million children are estimated to be living in institutions, often with no personal attention or care.
“Poverty is no game. It’s a scourge that has far reaching consequences in a child’s life and often passes from one generation to the next. We work with our members to ‘level up’ the capacity of individuals and systems to protect children from poverty and other violations of their rights and to support them in reaching their fullest potential. With this video, we hope to remind people that it’s time to help every child level up”, says Jana Hainsworth, Secretary General, Eurochild.
The animated video was produced and directed by Martin Ferencei of Kovofilm and funded through the Without Violence fellowship. Alex Hayes, a school going boy in Prague, Czech Republic, lent his voice to the film.
The story of ‘Level Up’
A 10 years old boy, Max and his sister Laura would like to live happily with their family and spend their time playing and going to school. However, children in Europe can face real challenges; poverty led them to deprivation and has separated Laura from her family. Find out how Max and Laura fight the monsters and reach the final level!
Eurochild is grateful to the Without Violence fellowship for funding and coordinating the development of this video.
